Mascaras are one of the popular and widely consumed makeup items. There is a variety of mascaras ranging from long lash to natural look ones and more. If you have a signature collection of this eye makeup product that you intend to pitch and promote widely, personalized packaging can significantly assist you with accomplishing the endeavor.
You can make your mascara range worth noticing through eye-catchy and engaging boxes. Customers these days are quite meticulous with making the choice of the products, for cosmetic items, shoppers would be even more careful as relying on wrong items can lead to skin problems. Even if you have been in the industry for a long time and have managed to build a loyal consumer base, the packaging is still an important factor that you should focus on for adding value to your products. Cosmetic packaging is expected to be colorful and glitzy; however, you can have plain mascara boxes printed for basic items.
If you have a reliable printing vendor that has been delivering you gratifying and result-oriented packaging solutions for a while, getting the boxes for mascaras printed according to the latest trends would get easier. For those makeup brands that have just started off their venture, it is must-have to find a dependable packaging company like the Packaging Republic to get the packaging customized professionally.
We are sharing some tips that will help you with printing promotional and customer-centric packaging for mascaras!
The Boxes should be Artsy and Appealing
You can make your makeup items worth trying out by displaying them in packaging that is aesthetically appealing. For different mascaras, you can pick varying artworks with pictorial and content details that make potential customers feel inclined into knowing about your eye cosmetics. Use minimal text in a comprehensible font style, if you have unique product names, make them pop on the boxes. For exclusive makeup items, use differentiating packaging layout. Purple, yellow, orange and neon color schemes can be used for mascara boxes.
Cardboard Mascara Boxes are Finest and Long Lasting
Using cardstock for mascara packaging will give you the leverage to get full-color printing. The boxes will keep the packaged items safe from getting dried up due to extreme heat, moisture, and other factors. Quality packaging is preferred by shoppers, getting the boxes printed with cardboard are likely to make your makeup items worth relying on for the potential buyers. You should have a look at sample boxes to choose the packaging style and finishing options. If you don’t like the preferred box styles and want to explore die-cut options, take the word of advice from your printer. Do mention net weight and the months during which the makeup item should be consumed after opening the seal, on the boxes.
Packaging should boost your Branding Efforts
Utilizing the product boxes for making a brand distinguished isn’t a new concept. However, you should avoid using exaggerated or canny marketing phrases on the packaging. Mascara boxes with logo and your tagline are likely to give shoppers an idea about your cosmetic business. You can use short and crisp details to describe your product concept and why customers should prefer you. This will go a long way in earning you the loyalty of makeup junkies and if they feel contented with your cosmetics and packaging, they won’t hesitate to spread the word about your business through multiple channels.
No comments:
Post a Comment